As an entrepreneur, your website is one of the most important tools in your business toolkit. It’s your digital storefront, your 24/7 salesperson, and often the first impression potential clients or customers have of your brand. But how do you know if you’re ready to invest in a website?

If you’re debating between DIYing with a template or hiring a designer (like me!) to create a custom website, this little guide will help give you a bit more clarity on your next steps.

1. You’re Serious About Scaling Your Business

You’re no longer in the “side hustle” phase, and you’re ready to attract bigger clients or customers who align with your goals. A professional authentic website (that FEELS like you) communicates that you’re serious about your business. It sends the message that you’re not just another entrepreneur—you’re the entrepreneur to work with. You are leveling up.

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How to Know You’re Ready:
If you’re frequently telling potential clients, “Just DM me for more info,” or relying solely on social media to show off your offers, it might be time to upgrade to a strategic website that works for you around the clock. Not to mention, you don’t own your social media, it can be taken away at any given point.

2. You Have You Built an Online Presence, But You Don’t Have a Website to Match

You’ve worked hard to build an online presence. Maybe you’ve got your social media game on point, or you’ve made a splash in your industry. But your website? It’s not quite keeping up. Or worse… you don’t even HAVE a website. 👀 Whether it’s a DIY site that no longer fits your brand, or an outdated design that’s turning potential clients away, or the realization that at any minute you could lose access to all your social media…it’s time for an upgrade.

And we DEFINITELY need to talk about building an email list too.

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3. Your Website Needs to Work Harder for You

Here’s the thing: your website should be your hardest-working employee. It needs to wow visitors, guide them through your offers, and make it easy for them to say “yes” to working with you. It creates a vibe, a feeling, a pull to take action.

If your current website isn’t turning visitors into clients or customers, it’s not pulling its weight. Let’s fix that with a design that is both authentic + intentional.

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4. You’re Over the DIY Struggle Bus

Look, I get it. DIY websites are great when you’re just starting out, but at some point, they become more of a headache than a help. I LOVE a good template myself, but more often than not…you don’t know how to make changes so that it doesn’t FEEL like a template.

I know people fall in love with templates and just don’t want the hassle of having to input anything to make the change to make it feel like their own, so I offer template customization, and it’s a great option for those not ready to invest in a full-on custom website.

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5. You Want a Website That Feels 100% You

Your business is unique, and your website should reflect that. Whether it’s a fully custom design or a beautifully tailored Showit template, working with a designer ensures your website feels authentically you—not like something cookie-cutter.

How to Know You’re Ready:
If you’ve ever felt like your current website or template is holding you back from showing your true brand personality, it’s time for an upgrade.

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So, What’s Next?

If you’re nodding along to most of these, it’s probably time to invest in a website that matches your business’s energy and level up.

I am telling you, a website is like welcoming a future client into your virtual office…first impressions matter and you want them to feel a certain way.

A professional website isn’t just a “nice-to-have”—it’s a total game-changer. It makes your business look legit, connects you with your dream clients, and gives you confidence in a way you probably have never experienced yet.

Ready to take the next step? Complete this FORM and we will jump on a discovery call to chat!